Social Media

By Lindsey Germono When did social media get such a bad reputation? Last month I attended a meeting and the topic of social media came up and the word toxic was used.  That startled me.  I like social media.  I also like using it to communicate and...

By Nikki James Zellner, Sr. Marketing Coach The song, “2 of Amerikaz Most Wanted” was released in May of 1996 by Daz Dillinger, Snoop Dogg and Tupac. “Gangsta Party” is the alternative name of the song - and, if you type it into the search bar...

By Lindsey Germono, Germono Advertising Company President Today’s business owners have a tough time when it comes to marketing and advertising, especially those businesses with limited advertising budgets. We work with a lot of businesses that fall in the startup, small business, solopreneur area to help...

By Rachael Somplasky, Brand Associate Do You Pin? The one social media outlet that tends to get overlooked by a majority of businesses is Pinterest. However, if used correctly it can help boost traffic to your website, blog or Instagram page. Here are a few facts that...

By Rachael Somplasky, Brand Associate Below are 3 quick and easy tricks to use on your Instagram page.   From novice to advanced, the following tips add more creativity, solutions and visibility to your Instagram page.  I just learned about one of the icons and my mind...

By Rachael Somplasky, Brand Associate Trying to figure out what blog topic to discuss this week? New to blogging for your business and don’t have a clue what to talk about? I too find myself in this same predicament when it comes time to compose material for my...

By Nikki James Zellner, Senior Marketing Coach Video increases conversion and engagement rates more than any other content - so why aren’t you doing more of it? Here’s the skinny on video: Videos can be pre-recorded, live, or slide-show/movie style. No fancy equipment needed these days! Apps...