06 Dec So…Why Do I Need a Marketing Plan?
Last month we discussed several ways to create marketing plans and we wanted to take a few minutes to explain why. Since we want you to truly understand their importance, today the team discusses the...
public relations Tag
13 Sep When Crisis Hits: Three Ways to Take Action
This has been a heavy week with the 16th anniversary of 9/11, as well as the news of all the devastation left in the wake of Hurricanes Harvey and Irma. These are real crises. In the...
06 Jul Is Your Company Prepared for a Crisis? Five Tips For Creating a Crisis Communication Plan
When a crisis occurs, it can be hard to see through the chaos. Planning is key to effectively communicating during a crisis. Using the trusty who, what, when, where, why, you can set yourself up...
11 May Five Steps to Turn Employees into Brand Ambassadors
Brand ambassadors and brand advocates can play a key role in your organization’s marketing strategy. Where do you find these folks to embody your brand and shout its greatness from the rooftops? Look no further...
20 Apr Breaking Down the Spin: What PR Really Means
By Jennifer Garrott, Marketing Coach Spin is a dirty word in the public relations world. Unfortunately, it is the term most used to describe the work of PR practitioners. The countless hours of behind the scenes...
