By Bobbie Anne Williams, Marketing Assistant
Want to be prepared for a major online shopping holiday season? Then you will want to be familiar with the 3 topics I'm going to talk about below. Focusing on...
By Bobbie Anne W, Marketing Assistant
Many business owners and employees around the world are transitioning to remote work for the first time. As a Germono ninja, I thrive working from home, but working remotely isn't...
By Molly Vivian, Social Media Intern
Let’s face it, we fell in love with social media platforms to connect with the people we know and then to be entertained and informed. It is a highly personal...
By Lindsey Germono and Bobbie Anne Williams
"Talent wins games, but teamwork and intelligence win championships." - Michael Jordan
Bobbie Anne: Is it satisfying to step back to look at and highlight the success of a goal...
By Bobbie Anne Williams
Are you new to the realm of social media? Does it all seem a bit overwhelming? Good news, it doesn’t have to be! Let’s talk about a couple of ways social media...
By Jennifer Garrott, Marketing Coach
Life is busy, y’all. We work, we have families, we volunteer, we like to have fun and there are just not enough hours in the day. So, here I am asking...
Let’s be honest here: most standard press releases are never read by the media contact or the prospect you desire to read it. Most releases are submitted on ‘blast’ – distributed in mass form to various outlets of assorted demographics and audience – speaking to, well, no one in particular really. Kind of a Hail Mary pass for generating buzz.
A press release for your business plays two roles: