01 Dec 007: Rollors
In this episode of Drop and Give Me 20, Lindsey Germono speaks with Lt. Colonel Matt Butler, founder of Rollors, a unique and fun outdoor game featured in The Wall Street Journal, Forbes, Fox and Friends, and The Today Show.
Important topics they discuss:
- [2:00] What is Rollors and where did it come from?
- [4:10] Advantages of working with specialty retailers
- [5:40] Focusing on veterans and military spouses
- [10:30] Making the jump from retailing to wholesaling
- [16:15] Marketing, Marketing, Marketing
“I had my first retail buyer ask me about wholesaling. I had no idea and had to research what price point to use where everyone comes out ahead.” – Matt Butler