| Germono Blog

03 Nov It’s Not All About the Sale

Posted at 22:29h in Germono Blog, Uncategorized 0 Comments

Written by Lindsey Germono, Germono Advertising Company President and travel junkie In 2011, I went to Tahiti and paid an astronomical amount to hop on the resort’s Wi-Fi to check-in on things back home. Actually, I...

11 Oct Take Your Press Release From Passed-Over to Published!

Posted at 15:28h in Germono Blog, Uncategorized 0 Comments

Let’s be honest here: most standard press releases are never read by the media contact or the prospect you desire to read it. Most releases are submitted on ‘blast’ – distributed in mass form to various outlets of assorted demographics and audience – speaking to, well, no one in particular really. Kind of a Hail Mary pass for generating buzz. A press release for your business plays two roles:

30 Sep When Partnering Makes Sense

Posted at 22:38h in Germono Blog, Uncategorized 0 Comments

I met a woman at a Pi Beta Phi alumnae social a few years ago. I remember thinking, I haven't seen her before. So, as someone who loves to talk to strangers,

24 May Politics- How a Political Year Impacts Advertising

Posted at 19:23h in Germono Blog, Media Buying 0 Comments

This year causes a lot of headaches with advertisers because it is a HUGE year for political. Per our friends at WAVY, an estimated $30 million is projected to be spent in the Norfolk market...

20 May What I Learned From a Military Promotion Ceremony

Posted at 15:39h in Germono Blog, The Feels 0 Comments

I was fortunate enough to attend a military promotion ceremony recently. It was so inspiring to hear not only what the person has accomplished, but to witness the reaction among his peers. To me, military...

29 Apr 10 Ways Pi Beta Phi Prepared Me for Entrepreneurship

Posted at 04:07h in Germono Blog, The Feels 0 Comments

Be passionate about your mission and values. Be helpful, patient, and respectful towards those who need guidance. You aren’t going to like everyone, but you have to overcome obstacles and learn to work together. ...

06 Feb This one’s about fear

Posted at 21:22h in Germono Blog, The Feels, Uncategorized 0 Comments

This post is a perfect example of having to interrupt your scheduled marketing posts to insert current experiences. January's theme for me was restructuring and getting the company lined up for HUGE movement. I have...

16 Dec 2 Year Anniversary

Posted at 04:48h in Germono Blog, New Service 0 Comments

Oh I've been looking forward to this date- the 2nd anniversary of launching my advertising agency, Germono Advertising Company! I love being a media buyer for businesses in Hampton Roads, VA. I've been in sales pretty...

14 Dec Learning

Posted at 00:14h in Client Involvement, Germono Blog 0 Comments

I'm counting down to the 2 year anniversary of launching Germono Advertising Company and I'm almost there! Today's post: Learning. You can learn a lot from your customers/clients and they from you. When I first start...

10 Dec The Schedule

Posted at 21:07h in Germono Blog, The Feels 0 Comments

I'm counting down to the 2 year anniversary of launching Germono Advertising Company and there's so much in store for 2016! When I have something exciting to share, it feels like I have a bunch of...

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