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By Bobbie Anne Williams, Marketing Assistant Looking back at your top posts isn't just for nostalgia, it helps you understand what type of content your audience likes to engage with the most and how each platform...

This week we've been talking about "target audience". What does that mean? Target audience: Particular group of people, identified as the intended recipient of an advertisement or message.   When marketing your business, you always want to start...

By Anna McGrath, Marketing Intern Using polls on social media platforms is a really great way to engage with followers and also a great way to see what your followers enjoy and prefer more of. Polls...